Insights
This section of the platform gives users the ability to review, download, save, share and schedule performance data.
Using Insights
Access the Insights section of the platform via the side panel. Once there, use the drop down menu to select which type of report you would like to run. There are two options available:
Delivery Report - Reporting associated with Notification deployment and performance
Acquisition Report - Reporting associated with the opt-in flow and subscription rates
Level
Select the desired level of reporting for your data to choose the primary thing you'll be reporting on:
Delivery Reports
Domain - Group all performance data at the Domain level
Notification - Breakout all performance data to the associated Notification
A/B Test - View performance of A/B Tests and associated Notifications
Campaign - Grouping of performance by executed Campaigns
Segment - View performance of all Segments that have ever been targeted
Acquisition Reports
Domain - Group all performance data at the Domain level
Prompt - Group data by individual opt-in flows utilized
A/B Test - Break out data to show performance of flows within A/B Tests
Breakdowns
Select the desired breakdown for your data which will further segment the results in to buckets:
None - All data will be associated at the selected "level"
Button - Group by the buttons used in your Notifications (Open URL, Dismiss Notification)
Browser - Group data by the browser on which the subscriber received the Notification (Chrome, Firefox, etc.)
Device Type - Group data based on which device the subscriber received the Notification (Desktop, Mobile, Tablet)
OS (Operating System) - Group data based on the Operating system on which the subscriber received the Notification (Windows, Mac, etc.)
Columns
Select the columns which you would like included in your data. Relevant Column definitions can be found below at the end of this page.
Filters
Using filters, you can narrow your search based on a number of different factors. Click the green "+ Filter" button and choose the attribute on which you wish to filter:
Once you've chosen the attribute you wish to filter on, select an operator ("contains", for example) and then enter/select your values:
Once your values are entered, click the green check mark. You can also add additional filters by clicking "+ Filter" again and following the same process.
Result Options
In the top-right corner of the Insights section, you will see the four options below. From left to right, they are:
Save - Keep this report for future use, it will appear on the drop down selector and under the 'Saved Reports' tab moving forward for only your user
Share - Generate a URL to be shared with other team members. Clicking the link will take users to the report. A user must have access to the platform and Insights data to access shared reports
Download - Download the data into a spreadsheet
Refresh - Update the report with the most recent data available
Saved Reports
Next to the Reporting tab on the Insights page, you'll find a Saves Reports tab. This is where you'll find any reports you've saved. Once you've saved a report, you have the option to Share, Download or even Schedule the report.
Any saved report can be Schedule to send on a daily/weekly/monthly basis to a number of email addresses. You can select the day of the week and time you want it to be delivered. Ensure that you select 'Submit' in order to save your scheduled report.
Definitions
Notification Columns/Filters
Notification Metrics
Prompt Columns
Prompt Metrics
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