# Notification Report

The Notification Report provides performance data for notifications sent across your organization. It supports three levels of reporting.

**Organization Level**

The Organization level gives you a high-level overview of how all of your domains are performing in aggregate.

**Breakdowns:**

* **Delivery Channel** — Break data down by delivery channel (e.g., Web, iOS, Android)
* **Device Type** — Break data down by the device on which the subscriber received the notification (Desktop, Mobile, Tablet)
* **Delivery Channel and Device Type** — Combine both delivery channel and device type breakdowns

**Measures (columns):**

* Notifications Sent
* Impressions
* Clicks
* Clickthrough Rate (CTR)
* Clicks per Send (CPS)

**Filters:**

* **Domain** — Select one or more domains by display name. You can search the list and use **Select All** to quickly choose multiple domains. Remove the filter to include all domains.
* **Delivery Channel** — Filter by Web, iOS, or Android
* **Source** — Filter by Campaign, Feed, or Manual
* **Created By** — Filter by the user who created the notification
* **Title** — Free-text search on the notification title
* **Body** — Free-text search on the notification body
* **Keywords** — Filter by keyword tags associated with notifications

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**Domain Level**

The Domain level is similar to the Organization level but adds an explicit domain breakdown so you can view individual performance stats at the domain level.

**Breakdowns:**

* **Delivery Channel**
* **Device Type**
* **Delivery Channel and Device Type**

**Dimensions:**

* **Domain Name** — Selected by default
* **Domain ID** — Selected by default; can be deselected

**Measures (columns):**

* Notifications Sent
* Impressions
* Clicks
* Clickthrough Rate (CTR)
* Clicks per Send (CPS)

**Filters:**

* Domain, Delivery Channel, Source, Created By, Title, Body, Keywords (same as Organization level)

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**Notification Level**

The Notification level allows you to view data from the perspective of individual notifications sent across your organization.

**Breakdowns:**

* **Domain** — Adds Domain ID and Domain Name columns
* **Delivery Channel**
* **Device Type**
* **Domain and Delivery Channel**
* **Domain and Device Type**
* **Domain, Delivery Channel, and Device Type**
* **Delivery Channel and Device Type**

**Dimensions (columns you can toggle on/off):**

* **Notification ID** — Selected by default
* **Title** — Selected by default
* **Body** — Selected by default
* **Image** — Selected by default; displays inline with hover/click to expand
* **Audiences** — Selected by default
* **Scheduled Time** — Selected by default
* **Created By**
* **Delivery Strategy**
* **Icon** — Displays inline with hover/click to expand
* **Keywords** — Displayed as a comma-separated list
* **Landing URL** — Clickable link
* **Lifespan**
* **Source**
* **Targeted Channels** — Displayed as a comma-separated list

**Measures (columns):**

* Impressions
* Clicks
* Clickthrough Rate (CTR)
* Clicks per Send (CPS)

**Filters:**

* Domain, Delivery Channel, Source, Created By, Title, Body, Keywords (same as Organization level)
